How Impact Winter's Kickstarter Failure Became Steam Success
In October 2014, a little-known UK indie studio launched a Kickstarter campaign for Impact Winter, a survival RPG described as “Fallout meets Oregon Trail.” It was an ambitious project for the small development team, with the Kickstarter description touting “open-world gameplay with dynamic weather, haunting interiors and fearsome wildlife” on a relatively small budget of £95,000 (around $150,000). One month later, the campaign concluded with Mojo Bones reaching not even a quarter of its fund-raising goal, and that was the last we heard of Impact Winter… until last week, when the project reemerged on Steam Greenlight and was approved in under three days.