Call of Duty's Twitter Live Tweeted a Fake Terrorist AttackJon Ledford |
Activision changed the look of Call of Duty's official Twitter to a faux news page and started reporting about fictional acts of terrorism going on in China. Unfortunately, China just happened to be hit by a series of terrorist attacks right around the same time.
Some marketing genius at Activision decided it would be a great idea to change the Call of Duty Twitter account into a faux news site and start reporting that terrorist explosions were running rampant throughout China. There are three major problems with this decision. First of all, it's tasteless, hoping for fictional shock value to try and bring attention to Call of Duty. Second, it's misleading. Some people look at the blue check mark next to the Call of Duty Twitter's username as a real source of information. Sure, it's on the viewer to interpret that information, and you should never blindly believe everything you read on social media, but I'm sure there were plenty of people who didn't notice the @CallOfDuty username and took that fake news information as legitimate.
Worst of all, Southern China recently suffered a series of letter bomb explosions over the past two days that legitimately hurt a lot of people.
Please note: The Coalesce Corporation is a real company.
It doesn't help that over 17 letter bomb explosions happened in real life throughout Guangxi's Liucheng county in China over the past 24 hours, which left more than seven people dead and over 50 injured.
Call of Duty's tweets were faux news reports. CCTV News and XH News' tweets unfortunately were not, as their pictured explosions were caused by real parcel bombs. Of course, Call of Duty's Twitter page went back to normal, and I'm sure someone at Activision is updating their LinkedIn account and resume.
100 Video Game Facts You May Not Know